NewMeet Stan, your club's AI assistant

Your club's AI digital team.

A premium website and Stan, an AI assistant that knows your club inside out. Built for football clubs and academies.

S

clubwire

Today

Matchday

Content

Sponsors

Academy

Website

Stan

Your Club FC

Good morning, Sam

Home game on Saturday. Stan has four things ready for you.

Example

Ready to approve

Club

Match preview

Approve

Club

Ticket post and graphic

Approve

Club

Sponsor thank-you

Approve

Academy

Easter camp reminder email

Approve

Stan answered a parent

Academy

Is there space at Easter camp for my eight-year-old?

Yes, there are 6 places left. It's £25 a day or £90 for all four days, and you can book online now.

Source: Easter camp details, verified by the academy

Next fixture

Sat 3pm v Visitors

Easter camp

6 places left

Sponsor renewals

3 due this quarter

What is Clubwire?

A club website and an AI assistant, working as one.

Clubwire runs your website, matchday content, sponsors and academy bookings from one place. Stan, the AI assistant, gets the weekly jobs ready. You approve everything.

01

Your website

A premium, mobile-first site in your club colours. Fixtures, results and the league table update automatically.

02

Stan, your AI assistant

Knows your club's verified facts. Drafts matchday content and answers supporters and parents, showing his source.

03

You stay in control

Nothing is published without a yes from someone at your club.

Meet Stan

Saturday's sorted before Friday.

Stan learns your club from information you approve: fixtures, prices, sponsors, house rules and brand. Then he gets the weekly jobs ready for you to check.

1

Checks the fixture

Kick-off, venue and opponent from your fixtures feed.

2

Drafts the preview

From verified club facts, with sources shown.

3

Builds the graphics

In your club colours, in five sizes.

4

Promotes the tickets

A ticket post and supporter email.

5

Waits for your yes

Nothing goes out until someone approves it.

S

Stan

AI assistant for Your Club FC

Illustrative example

We're at home on Saturday. Can you get the matchday pack ready?

Done. Four things are ready from the verified fixture. Team news isn't confirmed yet, so the starting XI graphic is on hold.

Match preview

Approve

Ticket post and graphic

Approve

Supporter email

Approve

Thank-you to Harbour Motors

Approve

Starting XI graphic

Waiting for team news

Stan spots it

A home game with low ticket clicks, or a sponsor renewal coming up.

Stan drafts it

Content built only from facts your club has checked, with the source kept beside each one.

You decide

Nothing is published without a yes from someone with permission.

Two products

Built for clubs. Built for academies.

One platform, because a matchday and a half-term camp need different things.

For football clubs

Club Pro

A premium club website with Stan behind it. Matchday content, sponsor reports and answers your staff can trust.

Club website

Fixtures feed

Matchday content

Sponsor reports

Stan

Explore Club Pro

For academies and coaching providers

Academy

Bookings, card payments, registers and a parent assistant, on a website parents trust.

Online bookings

Card payments

Registers

Waiting lists

Parent assistant

Explore Academy

Where it started

Built on a real terrace.

Clubwire grew out of hands-on work with Maldon & Tiptree FC: a non-league club that needed a premium website its staff could keep current themselves.

Club

Maldon & Tiptree FC, Essex

Website

Premium Webflow build

Fixtures

Football Web Pages feed

Homepage

Live score

Staff

One login and a training guide

Measured results will be added once confirmed with the club.

FAQ

Questions clubs ask.

Something we haven't covered? We're happy to talk it through.

Get in touch →

What is Clubwire?

A platform for football clubs and academies that brings your website, matchday content, sponsors and academy bookings into one place, with Stan, an AI assistant, doing the weekly jobs.

Does Stan publish anything on his own?

No. Stan drafts and suggests, but nothing is published until someone at your club with permission approves it.

Where does Stan get his information?

From facts your club has checked and approved, like fixtures, prices, sponsors and house rules. He shows his source, and if he doesn't know something, he says so.

Is it for clubs or academies?

Both. Club Pro is built for football clubs. Academy is built for academies and coaching providers, with bookings, card payments, registers and a parent assistant.

Do we have to replace the tools we already use?

No. Fixtures come from Football Web Pages, and Clubwire links to the systems your club already relies on where it makes sense.

Can our staff update the website themselves?

Yes. Your team gets one login and a training guide, so volunteers and staff can keep the site current without a developer.

How much does it cost?

Clubwire is on monthly plans, with founding prices for our first ten customers. See the pricing page for details, or book a demo and we'll talk you through it.

Your club, live.

See Clubwire running on your own fixtures, sponsors and information. Monthly plans, with founding prices for our first ten customers.

Clubwire by qivo